Message from the Director

Greetings, colleagues.

As you have no doubt noticed, the website of the Directorate has taken a brief hiatus. Without revealing too much, I can tell you that this has been due to certain internal restructuring in light of the President’s slipping poll numbers.

I don’t have to tell you that the sine qua non of this administration is message control. If we are going to accomplish our goals, we MUST exercise discipline over the message. Lately, it seems as though the Narrative has developed a few cracks. This will not do.

The restructuring of the Directorate has resolved the internal problems, but we need you – the street-level media personnel – to redouble your efforts.

Remember: Praise begets access, and access begets bylines. It’s that simple.


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